Once you’ve booked, we'll contact you for more information so that we can minimise the time you need to spend in store. You are invited to wear a face covering.


IMPORTANT: If you/any of your household members have COVID-19 symptoms, please wait 14 days before booking and tell the store. Additionally if you’re awaiting the result of a COVID test or have been asked to self isolate you should not be attending until advised to do so.


2 Coventry Street, Swan Centre, Kidderminster, Worcestershire, DY10 2DG

We are located a two minute walk from the Swan Centre NCP car park where you can park for two hours for £1.00

Get directions

01562 823 552

Book appointment

Visit our hearing centre


Store services

Additional info

  • Additional glaucoma training in association with the International Glaucoma Association
  • Platinum Employer accredited
The nearest car parks is the Swan Centre NCP
Disabled access available
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Worried about hearing loss?

This store has expert audiologists to assess your hearing and provide industry-leading treatment.

Visit our hearing centre

Customer reviews

My visit to the shop was dealt with in a very polite and professional manner.

Philip, Kidderminster

The friendliness , helpfulness and professionalism of the staff under difficult circumstances.

Avril, Kidderminster

The whole experiance was excellent the staff were on the ball very professional

Tracy, Kidderminster

Meet the team
Jonathan Lee
Jonathan Lee

Ophthalmic Optician

BSc (HONS) MCOptom

Tim Reeves
Tim Reeves



Emma Singh
Emma Singh

Optometrist / Director


Randeep Singh
Randeep Singh