Once you’ve booked, we'll contact you for more information so that we can minimise the time you need to spend in store. You are invited to wear a face covering.


IMPORTANT: If you/any of your household members have COVID-19 symptoms, please wait 14 days before booking and tell the store. Additionally if you’re awaiting the result of a COVID test or have been asked to self isolate you should not be attending until advised to do so.


29 Borough Pavement, Grange Precinct, Birkenhead, Merseyside, CH41 2XX

Get directions

0151 650 1666

Book appointment

Visit our hearing centre


Store services

Additional info

  • Platinum Employer accredited
  • Additional glaucoma training in association with the International Glaucoma Association
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Worried about hearing loss?

This store has expert audiologists to assess your hearing and provide industry-leading treatment.

Visit our hearing centre

Customer reviews

Personel service to my stated requiremets at all stages. Explanations at each stage as to how their recommendations met my stated requirement with additional helpfukl related advice which improved my eventual choice

Stanley, Birkenhead

The sheer professionalism guidance and help all round.

Colin, Birkenhead

Friendly and helpful staff. Never feel rushed.

Jane, Birkenhead

Meet the team
James McNeely
James McNeely

Ophthalmic Director

Felicity Roberts
Felicity Roberts

Dispensing Optician