Staff at Specsavers Whiteley donned wacky headgear and hosted a bake sale for Wear A Hat Day to help raise vital funds for Brain Tumour Research.

The team wore a variety of weird and wonderful hats between 29 March and 2 April to support the charity event, with each staff member donating to dress up during the festivities. In addition, the store brought in a range of baked treats for customers to buy on 31 March and also offered branded pens, badges and other merchandise, with all funds raised from sales going directly to Brain Tumour Research.

Hat's the way to do it

Carey Cloke, store director at Specsavers Whiteley, said: ‘We wanted to go all out to support Brain Tumour Research this year, which is why we are extending the event across the whole Easter weekend. It is a great cause and we are calling on the community to help us raise as much money as possible for the charity.’

Specsavers Whiteley joined other Specsavers stores across the UK in officially sponsoring Wear A Hat Day for the first time this month. The national event has raised over £1million since it was launched by Brain Tumour Research nine years ago.

Funds raised on Wear A Hat Day will be used to build a network of experts in world-class, sustainable brain tumour research in Centres of Excellence across the UK. 

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