Members of staff from Specsavers in Swindon ditched their uniforms for the day and wore pink to mark Breast Cancer Awareness Month.

On Friday 20 October, all staff sported pink clothes as part of the Wear It Pink campaign. Some members of the team were spotted wearing breast cancer t-shirts and others wearing pink trousers. The team also decorated the store with pink balloons and bunting.

A cause close to our hearts

Store director David Grieves, said: 'Most of us know someone who has been affected by cancer so fundraising for this cause is close to all our hearts. As a team, we are proud to have raised awareness and supported this wonderful charity.’ 

October is Breast Cancer Awareness Month, which aims to get as many people as possible involved in raising awareness and funds. On Friday 20 October, thousands of people across the country took part in the national campaign called Wear It Pink.

Workplaces, schools and individuals all wore pink clothes to raise money and make life-saving research happen, for a future where everyone with breast cancer lives.

More about Wear It Pink

In the UK around 55,000 people are diagnosed with breast cancer each year, the equivalent of one person every 10 minutes. The campaign is run by Breast Cancer Now, the UK’s largest breast cancer research charity. Breast Cancer Now are dedicated to funding research entirely focused on breast cancer. 

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