In a festive bid to support the local foodbank, Specsavers Redditch became a drop-off point for donations between Sunday 2 December and Sunday 16 December.

The store served as a collection point for Redditch Foodbank for the first two weeks in December in the hopes their central location would encourage donations as people did their Christmas shopping. Those who donated were also rewarded with a free eye test during December.

A word from the store director 

Store director, Gurdeep Bansal, said: ‘The festive period can be a difficult time for many. The foodbank works to supply people in need with enough nutritionally balanced food to last three days, and it can make all the difference. Our local community is always very supportive, and we’re so grateful to everyone who dropped an item in to store while they were in the shopping centre.’

Donations of in-date, non-perishable food were made to the Specsavers team with generous locals providing essential items such pasta, tinned fruit and vegetables, tea and coffee, long-life milk, pasta sauce and even toiletries. 

An estimated 13 million people live below the poverty line in the UK with individuals going hungry every day for a range of reasons. The Redditch Foodbank is part of The Trussell Trust network and one of more than 420 foodbanks which operate out of 1,200 centres across the UK.

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