Specsavers in Rayleigh has made a commitment to raise money for the Psoriasis Association UK in support of 18-year-old, former employee Jamie Davis, who suffers from the condition.
The store will be decorating the store in purple with staff donning charity t-shirts every Friday, to raise awareness of psoriasis and collect donations for the worthwhile cause.
Along with a 'Guess how many sweets' competition, there will be a raffle with the chance to win a pair of designer sunglasses worth up to £125 each month.
Rayleigh resident Jamie worked at Specsavers while studying his A-Levels, ready to go to university in September. He said: ‘People initially perceive psoriasis to be a skin condition similar to acne, but in fact it is completely different. By raising awareness of the condition we hope that people will begin to understand how psoriasis differs from other skin conditions.’
Store director of Specsavers in Rayleigh, Susan Whitelock said: ‘It’s really important for us to support the wider community and important charities like the Psoriasis Association.’
Supporting the community
The Psoriasis Association are the leading, national charity and membership organisation for people affected by psoriasis in the UK. Through their work, they help people whose lives are affected by psoriasis and psoriatic arthritis, through funding research, providing information and raising awareness.