The team at the Old Swan worked hard to put on a fundraising event at the store to show support for important chidren's charity, with links to Liverpool's Radio City, Cash for Kids.

The store's fundraising day was packed with fun for local children, starting with face painting, crafts (card making, letters to Santa) a colouring competion and also the store's very own dancing Christmas pudding, all accompanied with Christmas music.

Festive bake sale

Some of the store's culinary experts prepared delicious fastive cakes for a bake sale on the day that also helped to raise even more cash.

All prizes and cakes were on show on a festive display table outside of the store, which attracted numerous passing local people and their children, who bought cakes and raffle tickets, to join in with the fun.

Santa vists

At lunchtime, Santa visited the store, bringing along with him a little gift for each child that came to see him. There was also a chance to get a picture with Santa and for children to post their Christmas lists in the store's special Christmas post box.

Passing bus driver enjoys a treat!

The day was a great success and even attracted passing traffic on the road outside of the store - at one point one of the store's optical assistant's even went to the road to give a cake to a passing bus driver who had stopped to look at what was happening!

Raffle winners get share of £400 worth of prizes

The store also announced the winners of its raffle later that day. Lucky locals who bought tickets won a flurry of fab prizes worth £400 in total, all of which were donated by local organisations, including designer glasses from Specsavers, theatre tickets from the Playhouse and the Everyman as well as other smaller items such as scented candles.

Radio City's big cat mascot joined for the full day too, adding an extra element of fun.

A fun community-focused day which raised lots of money for a great cause

Store director, Paul Stanway, said: 'It was a fantastic day, especially for the children of our customers. Having Santa and the Radio City mascot at the store, as well as lots of cakes and prizes, made it a really fun and exciting day.

Most importantly, it gave us a chance to get to know those in our local area even more, and raise money for Cash for Kids, which is a charity we feel really strongly about. We also got the chance to inform local people about optical and audilogy services Specsavers provides.'

The store raised over £300 at the event and is keen to host another fundraising event for Cash for Kids in the coming months.

All Old Swan store information