Kylie Minogue’s exclusive new range at Specsavers launched nationwide on Valentine’s Day and the team in Lewisham took the time to show their appreciation for the pop princess.

Members of staff slipped into their Kylie branded t-shirts and decorated the store with balloons to celebrate and encourage customers to come in and check the designer frames out.

Exclusive range

The glamorous collection has been designed by Kylie herself and all frames feature her bespoke ‘K’ tag for a chic but understated hint of Kylie glamour.

Kylie said: ‘Expressing yourself with your glasses is really important and I know that personally. I love to continually change my look, so having a real mixture of styles is definitely something that works for me.

‘Often you want to be able to combine that functional day-to-day look with a little more glamour for the evening. That’s definitely something I’ve incorporated, through what I like to call a hint of subtle bling!’

Seal of Approval

Specsavers Lewisham store director, Steven Jacobs commented: ‘We’re really pleased with the quality of the range and we’re sure it’s going to do really well here in Lewisham. Kylie’s a huge figure and having her range at Specsavers is definitely a coup.’

Members of staff from the store also modelled the new Red Nose Day glasses, which are now available to purchase in store for £2 each. All of the proceeds will go to Comic Relief.

All Lewisham store information