Following on from Dementia Awareness Week (15-21 May), the team at Specsavers in Eastleigh are continuing to cater for the needs of customers suffering from the condition.

Greater understanding

Staff at the store have trained up to become Dementia Friends, an initiative run by the Alzheimer’s Society. The course involves a number of video and practical exercises designed to provide a greater understanding of dementia and its effect on people.

Those with dementia commonly experience problems with their sight and visual perception, causing them to misinterpret the world around them.

Team members at Specsavers Eastleigh who have completed the training include optical advisors Alec Booth and Emma Hebbes and clinical assessor Glyn Lewis (pictured). They have now been issued with Dementia Friend badges to help customers easily identify them in store.

A word from the store director

Amy Jenkins, store director at Specsavers Eastleigh, says: ‘Staff training is incredibly important to us and we’re really proud of the team for becoming Dementia Friends. We now have a whole new understanding of how to care for customers living with dementia.’

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