Specsavers in Cwmbran has made a key promotion with Mark Edwards stepping into the role of retail director.

Mr Edwards, 46, born in Pontypool and now living in Abertillery, will help manage the day-to-day running of the Llewellyn Walk store, overseeing all elements of retail operations including customer service, staffing and the store’s strategic development.

Having previously worked as a regional consultant for the opticians, operating in the UK and Australia, Mr Edwards brings eight years of experience to the Cwmbran store.

Mr Edwards, said: ‘I’m excited to take on this new position and to build on the great reputation the store already has.’

Experts in child eyecare

The store has also sought to develop the skills of its optical staff, providing professional, recognised qualifications that will allow the team to hone their expertise in child optometry.

Ten employees in the opticians store will be undertaking the year-long Pearson BTEC level 6 study course.

Hearing Centre

In addition to the child optometry qualifications, three members of staff in the store’s audiology department are undertaking The Foundation Degree in Hearing Aid Audiology and the Hearcare Clinical Assistant qualification this year.

Rhys Williams, store director at Specsavers in Cwmbran, said: ‘As well as bringing in experienced people like Mark, it’s also essential we invest in our existing staff too as we recognise the value of a highly-skilled workforce.

‘Our staff are a reflection of the company’s principles, so it’s important we have a team who are eager to continually learn and develop their skills. Providing on-going training ensures that our staff are able to offer the best possible service to adults and children alike and strengthen the company’s reputation as a high-quality opticians.’

All Cwmbran store information