Specsavers in Chelmsley Wood dug out the war paint in support of Blind Veterans UK during Armed Forces Week (22 to 28 June) and donated £1 from each sight test to the charity.
Customers make a spectacle of themselves
Specsavers Chelmsley Wood helped celebrate 100 years of the charity’s work helping blind ex-Service men and women, by encouraging donations in the store. As well as dedicating £1 per sight test, staff also dressed in their camouflage gear on Saturday 27 June and asked customers to make a spectacle of themselves using their in-store photobooth.
Specsavers Chelmsley Wood store director, Sukhi Drake said: ‘We’re delighted to have supported Blind Veterans UK this year. The charity is currently supporting more than 4,000 blind veterans and with our help, they hope to reach their target of recruiting 700 new beneficiaries in the coming year.’
About the charity
Blind Veterans UK was founded in 1915 and offers support, training and rehabilitation to blind and vision-impaired ex-Service men and women. The charity’s mission is to ensure that all blind veterans have access to the finest quality services to help them discover life beyond sight loss.