The team at Burton on Trent Specsavers wore festive jumpers in support of Save the Children last month.
Staff enthusiastically embraced Christmas Jumper Day, giving donations to the charity while sporting jolly knitwear.
Store director, Linda Joyce, said: ‘Christmas jumpers are now such a staple of the festive season, the whole team was keen to get involved. There were some fantastic knits on display, and it was a great opportunity to support an amazing charity that works to improve the lives of children across the world.
‘We’d like to say thank you and happy Christmas to our customers for supporting us throughout the year, and for their donations too.’