Bishop Auckland's Specsavers has been announced as the official sponsor of Wear Valley Indoor Cricket League.
The store will sponsor the league from November 2014 until March 2015. The £800 sponsorship will help with the general running of the league, equipment and administration costs.
The Cricket League is a huge part of the local community
Wear Valley Indoor Cricket League has been part of the community for 10 years and attracts more than 100 players from surrounding towns each year.
Tim Mitchison, store director at Specsavers in Bishop Auckland, says: ‘It is a very positive step for people to get active and involved in group activities, and what better way to do it than by joining a cricket league?
‘Wear Valley Indoor Cricket League is a vibrant part of our community, and Specsavers in Bishop Auckland is proud to support it. We wish everyone the best of luck for next season.’