Specsavers took off this year by sponsoring Airbourne 2014, the Eastbourne International Airshow.
Around 500,000 people attended the event from Thursday 14 August to Sunday 17 August.
Visitors took home free eye test vouchers and Radio Airbourne FM, the local broadcast for the show, did daily interviews on both hearing and optics.
Rob Lofting, director of Specsavers Hastings says: ‘Airbourne 2014 was a roaring success with the public!
‘We’re proud to be sponsors of such an exciting show and it’s been a great way to make people aware of the importance of eyecare and what we can offer them. We hope we’ve been able to encourage people to visit their local Specsavers store and have access to the huge range of high quality glasses on offer.’