Inspired by its vintage Americana roots, Superdry launches fresh, new designs to its already popular eyewear collection at Specsavers this month.

 

The range showcases Superdry’s unique branding detail with a modern twist on classic angular eyewear shapes, incorporating their obsession for the perfect fit.

 

And while the range gives a subtle nod to its heritage with 1950 and ‘60s retro-inspired design, pops of Superdry’s iconic fluoro orange and green on the arms and temples showcase the brand’s renowned rebellious attitude and youthful energy. 

 

The six new designs are crafted with high quality, hand-made acetates and metals offering a modern twist on the iconic preppy look, suitable for both casual and smart wear.  

 

Bianca Swan, Specsavers style expert, says: ‘We are delighted to add these new glasses to our designer collections. The ever-popular brand has encapsulated a super chic retro feel while staying true to their brand ethos and recognisable trademark style through blending classic silhouettes with the use of 21st century typography.’

 

Glasses in the Superdry range cost £129 for two pairs and are available in store and online..

 

For more information visit https://www.specsavers.co.uk/glasses/designer-glasses/superdry.

 

Back to news.

 

Back to News