A team from sister Specsavers stores in Worcester and Malvern have completed an epic snowy expedition to raise funds for a charity which helps support and empower inner-city young people through skiing and snowboarding.

The quartet, from Specsavers stores in Worcester and Malvern, took on the Alpine Challenge - a nonstop two-day skiing race in Morzine in France, across 200km in sub-zero temperatures. They raised more than £1,100 through their efforts for the charity Snowcamp.


Store directors Dean Roberts and Jurgen Dreyer and opticians Alex Kuligowski and Roisin Connolly finished eighth out of 24 teams taking part in the challenge, which involved them hitting checkpoints over a gruelling two days.

‘It was really tough,’ commented Dean. ‘Although we are all good skiers, I don’t think we were prepared for the pace of the challenge – we didn’t even have time to stop for any lunch or toilet breaks!

‘But it’s great to have completed, to have done ourselves proud with the result, and to have raised more than £1,000 for Snowcamp. A big thank you to everyone who supported us.’


Snowcamp is the UK’s only registered charity using a unique combination of skiing, snowboarding, life-skills sessions and vocational opportunities to support and empower inner-city young people.

Its mission is to empower youth-at-risk to increase their motivation and aspirations, positively challenging their attitudes, developing their life-skills and enabling them to gain accredited qualifications and employment opportunities in the snow sports industry and beyond.

To make a donation to Snowcamp click here.

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