Elegance and sophistication has lead Parisian fashion label Balmain to be named the essential frames for stylish specs wearers in 2018 by Specsavers in Thurrock-Lakeside.
The range features upswept cat’s eye, classic round and exaggerated angular shaped frames with colour palette of glossy black, gold, pink and tortoiseshell.
Meticulously designed Balmain brand details can be found on every frame, including a gold ‘B’ on the temple tips and detailed embellishments on the frames inspired by the Balmain belt chain collection.
Balmain spokesperson Maï Dao-Vu says: ‘The collection of frames feature styles and colours that make women feel beautiful, confident and empowered. Balmain is not only a look, but also a feeling.’
Exclusive to Specsavers
The Balmain range includes 17 exclusive styles - 13 glasses and four prescription sunglasses, each pair inspired by Balmain’s expertly crafted clothing.
Maï adds: ‘The Balmain team take great pride in the launch of the new range, seeing it as an incredible opportunity to inspire fashion-conscious glasses wearers to update their wardrobes with a statement piece of eyewear.
‘The Specsavers collaboration has provided the opportunity to bring everyone into the House of Balmain. We wanted to add a signature Balmain twist to classic and modern styles so that the frames could hint at exclusivity while maintaining the simplicity of an everyday look.'
Fashion accessible to everyone
As a high-end fashion house, Balmain embodies the opulence and glamour that Specsavers wants to make accessible to everyone.
Store director at Specsavers in Thurrock-Lakeside, Jay Visrolia said: ‘We're so happy to have these gorgeous frames exclusively at Specsavers and with their elegant and beautiful style, they’re a great way to get a new look for the new year.’