Specsavers/RNIB Eye Pod coming to Northern Ireland
To mark National Eye Health Week (24 – 30 September), an interactive sight loss simulator called the Eye Pod will visit store locations across Northern Ireland to educate the public about the importance of eye health and regular eye tests. The Eye Pod tour is visiting locations in Lisburn, Belfast, Newtownabbey, Larne and Omagh to raise awareness and funds in support of RNIB.
Eye Pod raises awareness of eye health for NI shoppers
The Specsavers/RNIB Eye Pod will demonstrate how the four main eye conditions (Age-related macular degeneration, glaucoma, diabetic retinopathy and cataracts) can affect your sight. The trailer has two cameras on top of the pod which link to screens inside where the public can view their surroundings with symptoms of each condition. In each case, the experience lasts around one minute, with key facts and statistics about the condition then appearing on the screen. Experts will be on hand throughout the day to offer sight loss advice and free eye test vouchers.
Transforming the nation’s eye health through awareness
Sinead Donnelly, director of Specsavers Belfast says: ‘It’s astonishing that so many people are needlessly living with sight loss in the UK today. Nearly half of all sight loss cases are preventable and a simple eye test can unearth a number of serious health conditions. Our mission with RNIB is to transform the nation’s eye health through awareness and action; this is an enormous challenge but we must rise to it together and take action now.’
The Eye Pod Tour partnership
Specsavers began a partnership with RNIB in 2016 with the mission of transforming eye health and communicating the vital importance of regular eye examinations, not just for eyesight but also to detect sight and life-threatening conditions.