As part of Road Safety Week 2020 (November 16 – 22) road safety charity, Brake partnered with Specsavers to raise awareness of the importance of looking after our sight, particularly when driving, cycling and being on the roads, with safety being paramount.


With more of us taking to our bikes and walking to conserve our carbon footprint and to encourage each of us to be more independent and mobile, Specsavers stores across London donated high viz jackets to support the local community and school initiatives. Heronsgate Primary School in Greenwich has been a benefactor of this Road Safety Week campaign with their reception classes of 4 and 5-year-olds receiving high viz jackets for commuting to school and for school trips.


Nicolas Field, a teacher at Heronsgate Primary School said: ‘We are delighted to receive the donation from Specsavers Bromley of 120 high viz jackets for all of our reception children. At Heronsgate, we encourage walking, scooting and cycling to and from school as part of a healthy lifestyle, and to reduce pollution. These Specsavers jackets will help our younger children to stand out more when actively travelling, particularly in these darker mornings and evenings when drivers may be impacted by the low light levels and the glare of other vehicles.


Over the coming weeks and months, we will be continuing our ‘Be Bright Be Seen’ initiative within the school, involving video presentation to all classes from our Junior Travel Ambassadors, an artwork competition and the ongoing current sQuid sale of reflective road safety items.


Mr Field continues: ‘Huge thanks to Specsavers, the Brake road safety charity and the Road Safety Officers of the Royal Borough of Greenwich for helping keep us all safe this winter.’


Imran Khan, Specsavers Bromley Dispensing Optician Director said: 'We are delighted to be able to support Heronsgate Primary School and to assist with increasing the visibility of the reception class pupils whilst travelling to and from school and on school-related trips, particularly over the winter period when the light is much poorer and visibility is therefore reduced.’


High viz jackets increase visibility

Being seen, whether on a bike or walking, is important for all ages and especially for younger children during the darker winter months. This year’s campaign; ‘No need to speed’ was promoted during Road Safety Week to encourage everyone, and in particular drivers, to check their eyesight is in tip-top condition. The poorer lighting and dazzle from lights in the dark evenings can easily impact on a driver’s ability to have good vision.


For more information or to request an appointment you can contact your Specsavers Bromley store here.



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