The audiology team at Specsavers in Elgin took a tuneful approach to promote their seasonal offers this year by enlisting the help of an acoustic guitarist to sing their offers.

Colin Black toured the hearing centres at stores in Elgin, Inverness, Nairn and Dingwall, performing his own rendition for the high streets. With lyrics referring to the four-year guarantee and two for one offers it was a unique alternative to a billboard or leaflet.

Mallory Peter, hearing aid dispenser audiologist at Specsavers Elgin, said: ‘Colin was helping us do some leafleting but to help turn some heads on the high street he penned the song as part of our sound of summer festival.

‘It started at our hearing centre in Elgin but during the summer months, he toured the stores in Inverness, Dingwall and Nairn too. He certainly caught the attention of the locals so we might revisit the idea as a Christmas carol later in the year.’

Song Lyrics for busking song:

VERSE 1:

If you want 4 years free batteries and a 4-year guarantee
A 90 day satisfaction period and interest-free options to pay
If you are fond of 2 for 1’s or saving £500
If you want your free hearing test, then you better come on down

To… The…

CHORUS:

Specsavers Summer Sale, on until the leaves go brown
Specsavers Summer Sale, get your hearing aids in your local town
lgin, Dingwall, Nairn and Inverness, at the
Specsavers Summer Sale, why settle for anything less

VERSE 2:

If you feel that the television volume is way to low
If you think everyone is mumbling constantly, then there’s only one place to go
Jump on the bus, get in the car or catch the local train
They’ll book you in, sort you out and you’ll never feel quite the same

At… The…

CHORUS:

Specsavers Summer Sale, on until the leaves go brown
Specsavers Summer Sale, get your hearing aids in your local town
Elgin, Dingwall, Nairn and Inverness, at the
Specsavers Summer Sale, why settle for anything less

— WHISTLE SOLO —

CHORUS: Specsavers Summer Sale, on until the leaves go brown
Specsavers Summer Sale, get your hearing aids in your local town
lgin, Dingwall, Nairn and Inverness, at the
Specsavers Summer Sale, why settle for anything less
 

Music & Lyrics by C.A.Black Copyright 2018 Savage Haggis Music Ltd.

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