As the nation marked Dementia Awareness Week, the team at Specsavers in Paignton are becoming qualified to better understand the needs of customers suffering from dementia.
A nationwide initiative
Specsavers employees nationwide are completing Dementia Friends training, an initiative run by the Alzheimer’s Society.
In doing so they become recognised as a Dementia Friends, with a badge to wear on their uniforms to indicate their increased level of dementia awareness to customers. Specsavers’ home- and care home-visiting teams – Specsavers Healthcall – are also completing the training.
Raising awareness of dementia
Karen Stone, store director of the Specsavers store in Paignton, said: ‘Being more aware of dementia is an incredibly positive development for our teams and our offering to customers.
‘I always thought dementia was all to do with someone’s memory – but it is much more than that. By uncovering the truth about dementia it really opened my eyes to how at Specsavers, when performing our daily duties, we can all take a little time to support and care.’
The comprehensive training covers all aspects of dementia and discusses how it affects people in different ways. With particular relevance to Specsavers it also describes how senses can be affected, including sight and hearing.