Opticians sets sights on new look store
Staff at a Didcot Specsavers raised their glasses to a new look store, which has undergone a major re-fit to provide optimum eye and hearing care for the local community.
The renovation means that the traditional reception desks have been replaced by mobile, standing and seated service points. Customers will now be greeted and registered on tablet devices, which are also used to measure and dispense their glasses.
In line with increased demand, the store now also boasts an additional test room which is on the ground floor making it easily accessible for all. Plus, in line with this expansion, the store is looking to recruit a new member of the team as well.
Store director, Rukhsana Bi said: ‘We are delighted with the new look store. It looks great, and the feedback we have received so far has been very positive.’
The store now offers customers Digital Precision Eyecare, ensuring customers receive the very best professional care and advice in frame selection and dispensing for their prescription, vision and lifestyle needs.
Following an eye examination, the optical team assists customers in selecting their preferred glasses. Imaging software on a tablet is then used to take a picture of them wearing the glasses, which in turn captures a range of essential dispensing measurements. These are unique to the customer and their chosen glasses.
Rukhsana added: ‘The tablet can also be used to show you what you look like wearing a range of different glasses to help you make your choice. The intelligent software also helps you choose any lens options you might want, by demonstrating what they do in real time.’