Specsavers Dudley showcased its ongoing commitment to the town by investing in an expansive renovation.
The store was officially unveiled by two guests of honour, the company’s founder Dame Mary Perkins and Dudley North MP Marco Longhi, on 8 February.
Specsavers underwent extensive refurbishment work at the end of last year – the store now boasts a dedicated clinical floor, alongside eight optical and audiology testing rooms, to ensure the best possible customer experience.
An OCT (optical coherence tomography) scan has also been installed to help detect and manage eye conditions like glaucoma, with a level of diagnostic capability which previously would have required a hospital visit.
Store director, Gurdeep Dosanjh said: ‘The refurbishment and addition of OCT is great news for the store and for Dudley. We’ve been a part of the town for 34 years and this investment shows our continued commitment to the high street and our community.
‘An OCT scan enables us to view the eye in more detail than ever before. This hospital-quality technology helps to detect treatable eye conditions such as diabetic retinopathy and macular degeneration much sooner.
‘An OCT scan uses light to take more than 1,000 images of the back of the eye and beyond, looking right back to the optic nerve and creating a cross-section view. A customer’s OCT images will be stored so changes can be noted over time – a real benefit to the monitoring of someone’s overall eye health,’ he explained.
‘Our launch party went brilliantly and it was great to see so many of our customers and the community in store,’ added Hussnan Ejaz, the store’s optical director. ‘We were also lucky enough to have Dame Mary and our local MP here to cut the ribbon and celebrate with us. The team are looking forward to welcoming in new and old customers and we hope that they enjoy the new store experience and testing facilities as much as we are.’