With ultra-cool new season menswear hitting streets across the capital, Specsavers has partnered with the Evening Standard to offer fashionable fellas advice on accessorising for summer.
Inspired by a street style aesthetic, and reimagining classic clubbing, skater and sports trends, menswear at the moment is all about low-key luxe.
And with hot London designers like Kate Eary, Christopher Shannon, Liam Hodges and Craig Green blazing a trail in the industry, the city is at the heart of this menswear style evolution.
Key to any ensemble is careful accessorising - but the trick is to make it look effortlessly cool. For a decidedly fuss-free summer look, keep classic Karl Lagerfeld sunglasses to hand. From £125, timeless fashion doesn’t have to break the bank.
Or, dare to be different with edgy £149 blue acetate sun specs from Boss Orange, and add a sporty feel to your get-up.
After the sun goes down, keep your accessories game strong with a little help from the new menswear collection from Gant. Highlights include these laid-back tortoiseshell and striking green frames, each £149.
A word from Specsavers’ frame expert
Matt Billing, Specsavers’ assistant frame buyer, said: ‘It’s a really exciting time for men’s fashion, with cool, edgy styles taking centre stage.
‘This presents a wonderful opportunity for us to be equally playful with our collections here at Specsavers.
‘With around 100 stores across the capital, we’re on hand to help partner you with your perfect frames this summer.’
More about the partnership
Check out the Evening Standard’s Framing Fashion feature in full here.