The Kidderminster Specsavers store celebrated Armed Forces Day on Saturday 27 June and raised over £257 for Blind Veterans UK with a cake sale, playing ‘pin the beret on the soldier’, holding a colouring competition for kids and decorated the store in camouflage netting (donated by the TA base in Birmingham) and bunting. The store raised £301.06!

Customers were asked to take selfies using the comedy props provided and the store donated £1 from each sight test booked on the day.   

Store director, Tim Reeves, said: ‘We’re delighted to support Blind Veterans UK this year. The charity is currently supporting more than 4,000 blind veterans and with our help, they hope to reach their target of recruiting 700 new beneficiaries in the coming year.’  

Nick Caplin, Chief Executive of Blind Veterans UK said: ‘We hope that the partnership with Specsavers in Kidderminster will help us to continue to raise awareness and support for the life changing work of the charity in our centenary year.’  

About the charity

Blind Veterans UK was founded in 1915 and offers support, training and rehabilitation to blind and vision-impaired ex-Service men and women. The charity’s mission is to ensure that all blind veterans have access to the finest quality services to help them discover life beyond sight loss.

All Kidderminster store information


Back to News