Suffolk Specsavers stores have been training team members for two years to become Dementia Friends.

Training designed with Alzheimer’s Society

Since its inception in 2017, there have been 42 staff take part in the comprehensive training designed as a collaboration between Specsavers and the Alzheimer’s Society. These qualified members of the team are easily recognisable by the Dementia Friends badges worn on their uniform.

Regional relationship manager of Specsavers stores across Suffolk, Eileen Moriarty, said: ‘We have learnt so much about dementia through this fantastic online course, including how dementia can affect people in different ways and how sight and hearing are huge issues for those with the condition. It’s really helped u to ensure that we continue to give the necessary support to all of our customers.’

Sight and hearing issues for those with dementia

Sight and hearing issues are common in those living with Alzheimer’s and dementia, sometimes causing them distress and confusion, and feeling disenfranchised from the world around them.

According to research people with untreated hearing loss are more likely to develop Alzheimer’s. Specsavers recommends anyone over 55 years old undergoes an annual hearing test. Hearing tests at Specsavers stores are free.

Dementia Friends are available at the following stores: Bury St. Edmunds, Felixstowe, Haverhill, Lowestoft, Newmarket, Sudbury and Woodbridge.

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