Baking tins and bunting were at the ready as a Bury business hosted a cake sale in aid of sight loss charity the Royal National Institute of Blind People (RNIB).
Wednesday 14 September saw the launch of Specsavers new Cath Kidston collection, and to celebrate the bright and fun new designs the store chose to have a bake sale and donate the money raised to the RNIB, who offer support to almost two million people in the UK with sight loss.
The team sold homemade cakes all day outside the store, while dressed in spotty outfits – as a nod to the Cath Kidston polka dot print.
Life-saving routine eye tests
The fundraising followed the RNIB’s new report, State of the Nation: Eye Health 2016, which was issued in partnership with Specsavers. The research stated that almost half of East England residents are still unaware of life-saving routine eye tests that can be performed by high street opticians, along with the alarming statistic that sight loss is costing the UK economy £28billion annually[i].
Store director, Ian Gatley says that this proves that awareness is more important than ever. He said: ‘The results of the RNIB’s new report have shocked us. Our number one mission is to ensure as many local residents are aware of our services as possible and our dedication to care in the local community.’
The store is aiming to raise a total of £150 for the charity, to donate, please come in store.